General Manager - Digital, Sales Platforms & Intelligent Agents

Function: Digital

Location: Bangalore

Reporting To: Global CIO  

Top dimensions:

Geography: India

Direct reports: NA

Complexity of the role (Optional):

Will this job require travel (Y/N): Yes

Matrix Reports: NA

Type of Role: Individual Contributor

Primary Stakeholders (Optional):

What are the Key Deliverables in this role?

Product Strategy & Ownership

• Define and own the vision, roadmap, and long-term strategy for Digital Sales Platforms.
• Translate business objectives into scalable digital products and capabilities.
• Prioritize initiatives based on customer value, business impact, and strategic priorities.
• Drive continuous product innovation through user feedback, business insights, analytics, and emerging technologies.
• Own product success, adoption, and measurable business outcomes.

End-to-End Product Delivery & Ownership

• Own end-to-end accountability for product delivery across strategy, design, engineering, implementation, rollout, adoption, and continuous improvement.
• Lead execution across internal product, engineering, architecture, data, AI, quality assurance, infrastructure, and business teams.
• Drive delivery through external implementation partners, system integrators, and technology vendors while ensuring clear ownership, governance, quality, and timelines.
• Establish strong governance around roadmaps, sprint execution, release management, risks, dependencies, production readiness, and post-production support.
• Be hands-on whenever required by participating in product discussions, architecture reviews, solution design, backlog prioritization, technical decision-making, and issue resolution to accelerate execution.
• Ensure products are scalable, secure, resilient, and aligned with enterprise architecture and business goals.

Platform & Technology Leadership

Lead the evolution of Digital Sales Platforms by bringing together capabilities across:

• Salesforce ecosystem and Sales Automation platforms
• AI and Generative AI
• Agentic AI and intelligent assistants
• Workflow automation
• Mobile applications
• Enterprise integrations
• APIs and microservices
• Data and analytics
• Cloud platforms
• Conversational and voice-enabled experiences

Drive the creation of intuitive, intelligent, and scalable business platforms by seamlessly integrating these capabilities.

Business Partnership

• Partner closely with Sales, Commercial, Marketing, Customer Excellence, Distribution, and other business functions to identify opportunities for digital transformation.
• Develop a deep understanding of field sales, go-to-market processes, customer engagement, and sales operations.
• Build products that simplify business processes, improve frontline productivity, and deliver measurable business value.
• Balance short-term business priorities with long-term platform investments.

AI & Intelligent Automation

Leverage AI as a core capability within the platform to:

• Deliver intelligent recommendations and insights.
• Enable conversational and voice-first user experiences.
• Orchestrate multiple AI agents across business workflows.
• Automate repetitive business processes.
• Improve productivity through intelligent assistants and contextual decision support.
• Continuously optimize AI performance, prompts, workflows, and user adoption while ensuring appropriate governance and responsible AI practices.

Business Operations & Performance Management

Define, measure, and continuously improve platform performance through KPIs including:

• Product adoption and user engagement.
• Field productivity and business outcomes.
• Sales effectiveness.
• AI adoption and utilization.
• Agent performance and Agent KPIs.
• Workflow completion and automation effectiveness.
• Platform reliability, availability, and service levels.
• Delivery quality, customer satisfaction, and ROI.

Cross-functional Leadership

• Lead cross-functional teams spanning Product Management, Engineering, Architecture, Data, AI, UX, Quality Assurance, Business Operations, and Change Management.
• Build strong collaboration across business and technology teams.
• Manage multiple vendors and implementation partners to deliver high-quality outcomes.
• Foster a product-led culture focused on innovation, execution excellence, ownership, and continuous improvement.

Innovation

• Continuously evaluate emerging technologies and industry trends.
• Identify opportunities to embed AI, automation, analytics, and modern digital capabilities into business processes.
• Drive rapid experimentation while maintaining enterprise-grade governance, scalability, security, and reliability.

What are the Critical success factors for the Role?

• 10–18 years of experience in enterprise technology, digital products, product engineering, or platform delivery.
• Proven experience leading large-scale digital products or enterprise platforms from concept through production.
• Strong product management mindset with experience owning product roadmaps, prioritization, and business outcomes.
• Experience delivering enterprise solutions on Salesforce or comparable enterprise sales automation platforms.
• Strong understanding of sales automation, field force enablement, CRM platforms, or go-to-market technologies.
• Good understanding of AI and Generative AI capabilities and their practical application within enterprise products.
• Experience with enterprise integrations, APIs, cloud platforms, and modern application architectures.
• Strong understanding of Agile delivery methodologies and modern product operating models.
• Demonstrated experience managing end-to-end delivery across both internal engineering teams and external implementation partners.
• Ability to operate comfortably at both strategic and execution levels, with a willingness to dive into technical and delivery details whenever required.
• Excellent stakeholder management, communication, and executive presentation skills.
• Experience in one or more of the following will be an advantage:
• FMCG, Consumer Goods, Retail, Distribution, or Sales Enablement platforms.
• Field sales automation and go-to-market technologies.
• AI-enabled enterprise products, conversational AI, digital assistants, or agentic AI solutions.
• Mobile-first enterprise applications.
• Product analytics and user adoption frameworks.
• Enterprise-scale product engineering and platform modernization initiatives.

What are the Desirable success factors for the Role?

• Think like a Product Owner and execute like a Business Leader.
• Demonstrate strong ownership with a bias for action.
• Be equally comfortable discussing business strategy, product vision, and technical architecture.
• Build trust across business, technology, and partner ecosystems.
• Lead through influence, collaboration, and accountability.
• Thrive in a fast-paced environment where innovation and execution go hand in hand.
• Be passionate about leveraging technology, AI, and data to solve real business problems and deliver meaningful business outcomes.